Last week, I was told at a Sales Training that as a business owner, you need to be doing between an hour and three hours of “Income Generating Activity” every day.

That’s not work, that’s working on your career. Now, I don’t think that a freelancer would need to spend that amount of time each day developing prospective work, but I remember when I was freelancing I spent nothing close to that until it was absolutely crunch time when I was out of work. Which meant I spent a few stretches without work at all, looking for the next job.

You should spend at least half an hour every day doing something that assists in the process of finding new work. Making contacts. Looking for a few opportunities. Updating your online CV and showreel. This time will accumulate over your current contract, meaning you’ll be ready to rock when your contract ends, and you’ll have a whole raft of warm contacts ready to help you get your new job.

If you’re looking for some fresh tips on ways of spending your half hour a day, sign up for our 50 Tips in 50 Days.


Gavin Ricketts is a Producer/Director with twenty year's experience. His book on writing CVs for the creative industries has helped Film and TV Crew win more work.


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